HEB: What are those yellow coupons and how do you use them?!

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by Tiffany on December 30, 2012 · 15 comments

If you shop at HEB, I am sure that you have noticed that the store if full of those yellow hanging coupons. They look like they should be store coupons right? A few are but the majority are manufacturer coupons. You will know that it is a manufacturer coupon because it has the “M” in the lower left corner.

Every now and then, but so often are the same yellow coupons, but these have a “B” in the lower left corner, like the ones above. These are HEB store coupons and CAN be combined with manufacturer coupons!

You can see a copy of the HEB coupon policy HERE.

H-E-B accepts the following types of coupons:

  • Manufacturer issued coupons obtained from printed publications (newspaper, FSI, magazines, etc)
  • H-E-B Issued coupons
    • Manufacturer-sponsored coupons (Type M coupon; has an ‘M’ in bottom left corner)
    • Store-sponsored coupons (Type S Coupon; has an ‘S’ in the bottom left corner)
    • Big Savings coupons (Type B coupons; has a ‘B’ in the bottom left corner)
    • The above mentioned H-E-B issued coupons are typically
      • Available at store level and typically yellow in color
    • Combining a manufacturer issued coupon with an H-E-B issued manufacturer coupon (Type M) on the same item is not permitted
    • H-E-B will combine store sponsored yellow coupons with manufacturer coupons for the same product
      • One (1) manufacturer issued coupon and one (1) H-E-B issued Store-sponsored (Type S)
      • One (1) manufacturer issued coupon and one (1) H-E-B issued Big Savings coupon (Type B)

Clear as mud right!?

Shopping at HEB is easy. If you do not have any coupons it is the place to go, they have so many in the store you can always save about 25% without trying!

This post may contain affiliate links.

{ 14 comments… read them below or add one }

Diane June 22, 2011 at 9:57 am

I’ve learned SOO much from following your blog! Thank you for being such a great teacher! You rock! :-)

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Casey June 22, 2011 at 10:30 am

Can I find a list of all HEB yellow coupons (both M and B) to be prepared before heading down to HEB? Thanks!

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Lucy Stern June 25, 2011 at 8:58 pm

What is a Catalina coupon?

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sharon December 31, 2012 at 11:07 am

catalina coupons from my understanding is the coupons that come out of the register when you get your reciept but you are not able to use these coupons till your next shopping trip.

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Mari October 13, 2011 at 8:14 pm

You have links and comments from a June deal here. There is not a cereal deal going on now is there?

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Melissa October 13, 2011 at 8:42 pm

Yesterday I went to HEB and thought I was going to get a killer deal on cereal and fruit rollups but that was not the case as you are talking about. The cereal had pink coupons with M on them which you can not combined just as it states in policy….same with fruit rollups. Are the HEB’s all different with their yellow and pink coupons?

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Tiffany October 13, 2011 at 8:44 pm

No they are doing the pink for October and breast cancer month.

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Cyndi October 13, 2011 at 10:15 pm

Is there a cereal deal now? THe link you posted is from June…

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Tiffany October 13, 2011 at 11:11 pm

No there isnt sorry! I reposted the HEB coupons without realizing there was another link in the artilce.

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Kendra October 14, 2011 at 1:36 am

I live in Corpus Christi and all we have are HEB grocery stores. Theres like 12 of them but, we have no other grocery stores here. All my coupon friends and myself HATE HEB because there are never any good sales or deals. And, with no competition why would there be. About 10 years ago there was 2 Albertsons but HEB undercut their prices and ran them out of town. Now that they’re the only show in town they have raised their prices and instead of having items on sale so that we could combine a coupon with a low sale price, they just put out their stupid yellow coupons and with that we rarely find good deals. As much as I and many others dislike HEB we all have to shop there, we have no choice. Some competition would be soooo welcomed.

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Teesha October 24, 2011 at 4:50 am

I live in Corpus Christi too. HEB is the pits. It is very hard to find deals here but there’s hope on the horizon. 3 new walmart are opening this week but their prices are about the same. I’m actually considering a trip to Houston to shop at a different store.

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Julie J. December 31, 2012 at 8:03 pm

Can you use a HEB YELLOW (M) manufacture coupon anywhere else? Say Target, Walmart or even Kroger?

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Tiffany December 31, 2012 at 10:05 pm

No there is no remit address for them to send them into.

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Tiffany June 22, 2011 at 10:13 am

That would work!!! Great plan!! You could use all those coupons!

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